Signature Pattern Session
Find the center that makes your messy ideas come together
Your Signature Pattern is the foundation of your authentic USP – the competitive advantage only you can own.
You have threads in your business that weave together beautifully – until you zoom in on one piece and suddenly everything feels tangled again.
A dozen offers that make sense individually but don't connect.
Expertise scattered across your brain, your content, and your conversations.
Frameworks and methodologies you've developed but can't organize into a clear system.
When you try to explain what you do, you end up with a jumbled list – not a clear message.
Here's what's actually happening: You're missing the gravitational center that holds everything together. The core pattern that makes your approach unique. The organizing principle that naturally pulls all your ideas into orbit around one central truth.
For any particular piece – email, sales page, social media post – you have to zoom in. But you forget to zoom out again before starting the next piece.
That's why everything feels disconnected.
Your signature pattern is your inner compass – the distinctive way you approach everything when you're at your best. It's been there all along, energizing your best work, but it hasn't been named yet.
This session helps you see what's been invisible to you – and impossible for others to articulate.

What we do
In this 90-minute visual strategy session, we:
- Map your (or your business') unique mix of skills, perspective, and passion
- Uncover the zoom-out view that connects all your scattered pieces
- Find your "Secret Mission" – your gravitational center underneath everything
- See how everything in your work radiates from this core pattern
You talk, I sketch.
Important: This isn't about crafting taglines or marketing copy. We're finding the invisible thread that runs underneath everything – the foundation that comes before marketing.
You'll walk away with a direction that feels obvious (in the best way
"I feel like this should be a little tattoo on my wrist or something."
Emma-Kate Corby after discovering her signature pattern
Helped me uncover the deeper pattern
Working with Ingrid is like stepping into a space of clarity and creative truth. Her process is intuitive, focused, and gently powerful. She doesn’t just help you define a niche — she helps you uncover the deeper pattern running through your life and work.
Ingrid listens beyond words and draws out what matters most. Through her visual thinking and presence, she helped me see that my work is about engaging with the unknown and creating space for others to do the same.
If your story feels scattered or hard to name, Ingrid will help you unearth what’s already there, with surprising clarity and grace.
Laurent Vuibert, CPCC, MBA
Leadership Coach
Magical!
"The session was magical ... It created more action in me than anything I’ve done before in the 52 years of my life. Within days, I started making big decisions — cutting commitments and focusing on what truly matters – and gave me a sense of clarity and calm.
Jason Donkersgoed, Chair of ICF Coaching Education Global Board of Directors
How It Works
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90 minutes of deep-dive exploration
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Complete Signature Pattern Profile (like example above)
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Session recording + AI transcript & summary
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Custom AI coach trained on your session to continue developing your pattern
Sometimes the biggest breakthroughs happen when I'm compiling the visuals after we hang up. That's part of the magic too.
Pinpointing the heart of my business
"This session helped me pinpoint the heart of my business! It created a shape for the intangible concepts I'm working with. You connected singular ideas into a cohesive whole. Now everything feels more tangible – a messaging map I can actually use!"
Mojca Henigman, Passion Project Coach
The Big Picture of your Business
At the end, we put your Signature Pattern at the gravitational center of your work.
Suddenly, it all connects: Your story. Your clients. Your offers.
This clarity makes it easier to explain what you do – and to sell it.
Fleshing that out is the next step:
When you're ready to go deeper: You can continue with additional 90-minute sessions ($500 each) to develop specific aspects of your work, or get 4 sessions for 1800$.
- Develop specific aspects of your work based on discoveries from the foundation session
Examples: We sketch out your Signature Service Creation, methodology framework development, Origin Story, Point-of-View - Your CustomGPT "coach" gets to know you better with every session – and it becomes more and more useful as an advisor and copywriter!
Just want your frameworks visualized?
If you are clear about your USP and want me to e.g. map your methodology - you can enter the Visual Minds Model at any point. You can use the same booking link.
Send me a message if you have questions.
If your message can't be illustrated, it isn't clear enough.
This might be exactly what you need.
Incredibly fascinating to watch Ingrid take the complex and hard to articulate aspects of a business and turn them into simple but powerful images.
I can't recommend her enough. If you're feeling stuck on your niche, your POV and you need a boost and get out of the rut you're in, this might be exactly what you need.
Tad Hargrave, business coach
I feel energized!
Presentation trainer Phillipa Skillman found inspiration for an offer that brings in money while energizing her.
Saves you hours, weeks if not months of your time!
Working with Ingrid is a precious gift! Seeing the big picture of my work on paper, showing how it is connected with my own story, makes everything easy, joyful, and light.
Ingrid's beautiful method saves you hours, weeks if not months of your time. I cannot recommend her enough!
Ilona Bublitz, coach and yoga teacher
I could see my new business identity unfolding.
I struggled narrowing down my own business positioning. Because I do so many things, I got trapped in explaining it all.
In our session – part therapy, part magic and ALL clarity – I could see my new business identity unfolding.
I now feel confident in building out my content and program because I am clear about what I want to offer and who would really benefit and why.
Ingrid's extensive business experience, creativity, and ability to listen deeply allowed us to get to the heart of the matter quickly. It's such a unique but effective experience!
I highly recommend her sessions!
Monica Paredes, holistic business mentor
I'm considering getting my signature pattern as a tattoo
"The symbol and the sentence we found resonate on a deep level - in fact, it feels like a mission! I realise it is truly at the heart of everything I do, whether it's strength training, teaching yoga, coaching, or even in my past work as a psychologist.
This process is so affirming! Because you were able to draw out what was unique about me, I feel more confident to move forward with my business.
I will continue to recommend your work to others who find themselves in the same boat that I did!
P.S. I'm definitely considering getting my signature pattern as a tattoo!
Emma-Kate Corby, Health coach