Find your inner Gamechanger
There is a radiant core your business is about
You've got a million ideas.
A dozen offers.
Your expertise is scattered across your brain, your offers, and your content.
When you try to explain what you do, you end up with a jumbled list – not a clear message.
That's because you haven't uncovered the central truth that connects everything. The core insight that makes your approach unique. The organizing principle that help you design offers that attracts the right kind of clients.
This radiant core is your inner gamechanger – the signature concept that transforms both your business and your clients' results.
This isn't just about what you do now – it's about finding the thread that's been there all along. The thing that already energizes your best work but hasn't been named yet.
This session helps you see what's been invisible to you – and impossible for others to articulate.
What we do
In this 75-minute visual strategy session, we:
- Map your unique mix of skills, perspective, and passion
- Sketch your Signature Service spiral (the “9–90–9” framework)
- Visualize your “Secret Sentence” – the core concept your business (and life!) revolves around
- Place it in context: YOU, your WHY, your HOW, your WHO
- Leave you with clarity, confidence, and a visual map you can use to build offers, content, and messaging
You talk, I sketch.
You’ll walk away with a direction that feels obvious (in the best way).
Magical!
"The session was magical ... It created more action in me than anything I’ve done before in the 52 years of my life. Within days, I started making big decisions — cutting commitments and focusing on what truly matters – and gave me a sense of clarity and calm.
Jason Donkersgoed, Chair of ICF Coaching Education Global Board of Directors
How It Works
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60 minutes of deep-dive exploration
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15 minutes of synthesis and visual summary
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Immediate clarity, or insights that unfold in the days after
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PDF of all sketches + session recording + AI-enhanced written summary
Sometimes the biggest breakthroughs happen when I’m compiling the visuals after we hang up. That’s part of the magic too.
Pinpointing the heart of my business
"This session helped me pinpoint the heart of my business! It created a shape for the intangible concepts I'm working with. You connected singular ideas into a cohesive whole. Now everything feels more tangible – a messaging map I can actually use!"
Mojca Henigman, Passion Project Coach
The big picture of your business
At the end, we put your Gamechanger in the center of your work.
Suddenly, it all connects.
Your story. Your clients. Your offer.
This clarity makes it easier to explain what you do – and to sell it.
Fleshing that out is the next step.
If your message can't be illustrated, it isn't clear enough!
This might be exactly what you need.
Incredibly fascinating to watch Ingrid take the complex and hard to articulate aspects of a business and turn them into simple but powerful images.
I can't recommend her enough. If you're feeling stuck on your niche, your POV and you need a boost and get out of the rut you're in, this might be exactly what you need.
Tad Hargrave, business coach
I feel energized!
Presentation trainer Phillipa Skillman found inspiration for an offer that brings in money while energizing her.
Saves you hours, weeks if not months of your time!
Working with Ingrid is a precious gift! Seeing the big picture of my work on paper, showing how it is connected with my own story, makes everything easy, joyful, and light.
Ingrid's beautiful method saves you hours, weeks if not months of your time. I cannot recommend her enough!
Ilona Bublitz, coach and yoga teacher
I could see my new business identity unfolding.
I struggled narrowing down my own business positioning. Because I do so many things, I got trapped in explaining it all.
In our session – part therapy, part magic and ALL clarity – I could see my new business identity unfolding.
I now feel confident in building out my content and program because I am clear about what I want to offer and who would really benefit and why.
Ingrid's extensive business experience, creativity, and ability to listen deeply allowed us to get to the heart of the matter quickly. It's such a unique but effective experience!
I highly recommend her sessions!
Monica Paredes, holistic business mentor
(This is a drawing from a longer session)